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Home » A hair care product that keeps your hair beautiful, awarded the 2024 Allure Best of Beauty Award.
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A hair care product that keeps your hair beautiful, awarded the 2024 Allure Best of Beauty Award.

TheGlowH_AdminBy TheGlowH_AdminSeptember 26, 2024No Comments3 Mins Read
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Tester feedback: “A 60-second treatment that brightens blonde hair, removes yellowing, and nourishes hair? Please,” says Stables.

Best Powder Root Coverage: Madison Reed The Great Cover Up Root Touch Up + Brow Filler

Best powder root cover

Madison Reed The Great Cover Up Root Touch Up + Brow Filler

Why it’s a winner: You’ll feel like a master art conservator when you apply Madison Reed The Great Cover Up + Brow Filler to the roots of your brows and hide grey hairs with this seamlessly color-matched pressed powder. It applies in seconds, stays put even when you sweat or get rained on, and doubles as a brow powder.

Tester feedback: “I gave up on hiding my greys a few years ago and now I just blend them out. When I have a few weeks until my quarterly balayage appointment, this Madison Reed compact comes in handy,” says Bailey. “The two blonde shades brushed along my parting make the roots of my brows look much more harmonious. Plus, when I want to lighten up, the darker of the two shades works really well to fill in my brows. The kit also comes with an open-ended brow brush spoolie.”

Best Root Coverage Spray: Clairol Root Touch Up Color + Volume 2 in 1 Spray

The best root coverage spray

Clairol Root Touch Up Color + Volume 2 in 1 Spray

Why it won: Clairol Root Touch Up Color + Volume 2-in-1 Spray doesn’t just hide grey hair: its peroxide- and ammonia-free formula can also be used to camouflage thinning hair or fill in roots for a realistic finish.

Tester feedback: “I can’t stop wearing my hair up in a tight ponytail,” says Gutierrez. “I love this sleek style, but doing it so often has led to thinning hair at my hairline. That’s something I notice, so I spritz a bit of Root Cover Up on the areas where the damage is most visible. Not only does it make my hair look fuller at the hairline, it also hides any nasty (and incredibly stubborn) gray hairs that are growing around my temples.”

Article written by: Marcy Robin

How Allure Best of Beauty Tests and Reviews Products

A staple at the top of the beauty market, Allure’s little red “Best of Beauty” seal is known around the world as a trusted indicator of the year’s top products. And we don’t take that trust for granted. Every year, we painstakingly test tens of thousands (yes, really) of products across more than a dozen categories, including hair, skin, makeup, nails, fragrance, splurges, bargains, tools, breakthroughs, and products for sensitive skin. We employ a large group of testers, including editors, top industry pros, and other experts, covering a wide range of ages, genders, skin tones, hair types, and skin sensitivities and conditions.

Allure Best of Beauty Hair Winner Decision

For our Best of Beauty winners in the Hair category, we considered each product’s performance in the following categories: product ingredients and benefits, packaging, scent (if applicable), and product experience (including texture and feel). We tested over 7,000 products over a 24-week period on a variety of hair types, textures and shades. All products were judged to be outstanding in each category by our editorial team of in-house writers, editors and contributors, with special consideration from relevant experts.

For more information about our reporting and testing process, please see our full review process and methodology page.

Did you watch and love Allure’s Best of Beauty Awards?

Watch as we test the Allure 2024 Best of Beauty Hair winners.

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