Australian hair care market
๐๐ฎ๐ฌ๐ญ๐ซ๐๐ฅ๐ข๐ ๐๐๐ข๐ซ ๐๐๐ซ๐ ๐๐๐ซ๐ค๐๐ญ ๐๐ฏ๐๐ซ๐ฏ๐ข ๐๐ฐ
Date: 2023
2018-2023 season:
Global Economy: 2024-2032
Yield: 1.5% (-2%)
The Australian hair care market is experiencing significant growth, driven by consumer preferences for convenience and time-saving solutions, with the market size projected to grow at a 2.5x growth rate (๐๐๐๐) between 2024 and 2032, according to IMARC Group.
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The growth of the Australian hair care market is driven by rising consumer awareness regarding personal grooming and the growing need for high quality, specialist hair care products. Additionally, Australian consumers are increasingly placing emphasis on hair health and seeking products tailored to their specific needs, such as anti-dandruff treatments, colour protection and hair growth solutions.
With the growing influence of social media and beauty influencers, consumers are increasingly exposed to new trends and product recommendations. Additionally, Australia’s growing multicultural population has diverse haircare needs, demanding products designed for a range of hair types and textures, including curly, textured and ethnic hair.
A key trend in the Australian haircare market is the move towards natural and organic products. Consumers are increasingly concerned about the harmful effects of chemicals in conventional haircare products and are opting for formulations made with natural ingredients that are free of sulphates, parabens and synthetic fragrances. This is driving demand for haircare products that are eco-friendly, vegan and cruelty-free.
Another trend is the rise in male grooming. More men are purchasing hair care products such as shampoos, conditioners, and styling products specifically for men. Apart from this, the expansion of e-commerce and digital platforms is also contributing to the market growth, giving consumers easy access to a wider range of hair care brands and products. These factors are expected to continue to drive the Australian hair care market in the coming years.
For more information, please visit: https://www.imarcgroup.com/request?type=report&id=21963&flag=C
๐๐ฎ๐ฌ๐ญ๐ซ๐๐ฅ๐ข๐ is used for the following purposes:
๐๐ก๐ ๐ซ๐๐ฉ๐จ๐ซ๐ญ ๐ก๐๐ฌ ๐ฌ๐๐ ๐ฆ๐๐ง๐ญ๐๐ ๐ญ๐ก๐ ๐ฆ๐๐ซ๐ค๐ :
๐๐ซ๐จ๐๐ฎ๐๐ญ says:
โ Shampoo
Hair color
โ Conditioner
โ Hair styling products
โ Other
๐๐ข๐ฌ๐ญ๐ซ๐ข๐๐ฎ๐ญ๐ข๐จ๐ง ๐๐ก๐๐ง๐ง๐๐ฅ ๐๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ:
โ Supermarkets and hypermarkets
โ Specialty store
โ Convenience stores
โ Online retailers
โ Other
About ๐๐๐ ๐ข๐จ๐ง๐๐ฅ ๐๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ:
Australian Capital Territory and New South Wales
โ Victoria and Tasmania
โ Queensland
Northern Territory and South Australia
Western Australia
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The competitive landscape of the industry and profiles of key players have also been studied.
๐๐๐ฒ ๐ก๐ข๐ ๐ก๐ฅ๐ข๐ ๐ก๐ญ๐ฌ ๐จ๐ ๐ญ๐ก๐ ๐๐๐ฉ๐จ๐ซ๐ญ:
โ ๐๐๐ซ๐ค๐๐ญ ๐๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐ (๐๐๐๐-๐๐๐๐)
โ ๐๐๐ซ๐ค๐๐ญ ๐๐ฎ๐ญ๐ฅ๐จ๐จ๐ค (๐๐๐๐-๐๐๐๐)
โ Impact of COVID-19 on the market
โ Porter’s Five Forces Analysis
โ Strategic Recommendations
โ Past, present and future market trends
Market drivers and enablers
SWOT analysis
โ Market structure
โ Value chain analysis
Comprehensive mapping of the competitive landscape
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IMARC Group is a global management consulting firm that helps the world’s most ambitious change makers create lasting impact. The firm offers comprehensive market entry and expansion services. IMARC’s services include in-depth market assessments, feasibility studies, company formation assistance, factory set-up support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmark analysis, pricing and cost studies, and procurement studies.
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City: Warwick
State/Province/Territory: Queensland
Country: Australia
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