For many people, the change of seasons means leaning towards richer, darker hair colors, like the ever-popular “expensive brunette” or “cherry cola.” But Hailey Bieber is flipping that trend by going blonder for fall. The 27-year-old model shared a selfie on her Instagram Story with a text overlay that read, “Bright for fall.” Are you ready to follow her lead?
Bieber’s new hair color has a slightly darker color at the roots that blends into the lighter tone, creating a soft, three-dimensional finish. It’s giving us “old money blonde” vibes, trend hairstylist and color expert Kelly Nowoelski recently told NewBeauty, which she expects to be big this fall. “As fall approaches and summer ends, many blondes are transitioning to a more lived-in, low-maintenance old money blonde,” she explained. “This shade features a more natural root that blends into a multidimensional shade.”
We still don’t know which celebrity hairstylist is behind Bieber’s transformation, but we’ll be on the lookout to find out? Could it be Moroccanoil’s world-famous colorist Matt Rez, who has done her color before? We’re hoping he shares more details soon, so check out his Instagram. I’ll focus on grams. In the meantime, check out her new hair color below.
Hailey Bieber’s new blonde hair for fall
The Lorde founder isn’t the only celebrity losing weight this season. Just a few weeks ago, Kendall Jenner surprised fans by trading in her signature brunette hair for a golden blonde shade that was worth a second look. The transformation, courtesy of celebrity hairstylist Jenna Perry, caused a stir and, unsurprisingly, plenty of headlines. “It took us two days to get her this gorgeous golden blonde shade,” she told Vogue about Jenner’s new hair color. “She’s really inspired by Caroline Bessette-Kennedy in the ’90s and now.” And really? Between Jenner and Bieber’s hair transformations, we’re ready to make our own hair appointments, stat.
