Beauty brand development company Underlining has launched Freewill, a customizable hair care brand co-developed with Sally Beauty (SBH). Freewill offers 32 salon-quality products designed for the hair cycle, covering categories such as Scalp & Detox, Volume Boost, Smooth & Sleek, and Color Care. These products are part of Sally Beauty’s ‘Mindful at Sally’ program and are sustainable and free of parabens, sulfates and phthalates.
Freewill offers a Hair Routine Quiz that provides personalized recommendations and guidance on adjusting your hair care routine. Prices range from $16.99 to $22.99 and will be available starting August 1st at freewillhair.com, Sally Beauty stores, and online platforms such as Amazon and TikTok Shop.
Underline, un’azienda sviluppatrice di marchi di bellezza, ha lanciato Freewill, un Marchio di prodotti per la cura dei capelli Personalizzabile co-sviluppato con Sally Beauty (SBH). Freewill offers 32 Prodotti di Qualita da Salon Progettati in different areas such as Scalp & Detox, Volume Boost, Smooth & Sleek, and Color Care. I create a program for Sally Beauty called “Mindful at Sally” where I avoid parabeni, solfati and futarati and add accents.
Freewill fornisce un Quiz sulla Routine Capillare per raccomandazioni Personalizate e linee guida su Come adattare le run di cura dei capelli. Buy the product 1 day ago on freewillhair.com at prices of $ 16,99 and $ 22,99 and buy it on Amazon or Enjoy Sally Beauty and Piataforme online at TikTok Shop.
Underline, una empresa de zaroladora de beleza de marcas de beleza, ha lançado freewill, una marca de cuidado capillar personalizable co desalorada con sari beauty (SBH). You have 32 products to choose from in the salon across a variety of categories, including Scalp & Detox, Volume Boost, Smooth & Sleek, and Color Care. Products from Sally Beauty’s “Mindful at Sally” program are free of parabenos, sulfates, and fratarates.
Free will is required to adjust the personal direction of the Pilar capillary quiz and the recommendations of the Rutina capillary. 16,99 years and 22,99 dollars and you can purchase products for one week in advance at freewillhair.com. Sally Beauty has platforms available on Amazon and TikTok Shop.
Please underline Sally Beauty (SBH). Freewill 32 The day is 품질 제품을. Sally Beauty Sally ‘Mindful At Sally’ I want to know what I’m doing.
Freewill is free . freewillhair.com, Sally Beauty Amazon, TikTok Shop과 같은 온라 I want to know what I want.
Underlined is Sally Beauty (SBH), a beautician development operator, Freewill, and a personalizable co-developer of beautician brands. Freewill offers 32 products including Scalp & Detox, Volume Boost, Smooth & Sleek, and Color Care. Products from Sally Beauty’s program Mindful at Sally feature durable accents and are free of parabens, sulfates, and phthalates.
Free will perform regular capillaire quizzes and adjust recommendations personnel and conseils to adjust capillaire routines. A variety of products from $16,99 to $22,99, single product sales at freewillhair.com, magazines from Sally Beauty, magazines via Amazon and TikTok shops, and more.
Underline, ein Entwickler von Schönheitsmarken, hat Freewill eingefüult, eine anpassbare Haarpflegemarke, die gemeinsam mit Sally Beauty (SBH) entwickelt wurde. Freewill offers 32 salon-quality products, including Kopphout and Detox, Volume Steigerung, Geschmeidigkeit and Glanz’s Farpflege Abdecken, Herzikurs Ausgelegt Sind and categories. Product information for “Mindful for Sally” – Sally Beauty’s program, products containing parabens, sulfates, and phthalates.
Freewill allows you to create Haar routine quizzes, perform personal operations, and perform Haarpflgel routines. Freewillhair.com, Sally Beauty-Geschäften and über Online-Plattformen wie Amazon and TikTok Shop erhältlich.
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Exclusive retail partnership with Sally Beauty (SBH) for product distribution Launch of 32 new hair care products across multiple categories Integration with Sally Beauty’s “Mindful at Sally” program to appeal to environmentally conscious consumers Possibilities Personalized product recommendation system through hair routine quizzes Distribution strategy including multi-channel in-store, e-commerce and social media platforms 08/01/2024 – 09:01 AM
Co-developed with Sally Beauty, Freewill’s customizable, salon-quality products harness the power of your hair cycle to give you the best hair ever.
MIAMI–(BUSINESS WIRE)–Underlining, a leading beauty brand developer, today announced the launch of Freewill, a salon-quality, customizable hair care brand created for the hair cycle. Developed in collaboration with Sally Beauty, a leader in professional hair color and care, this collection is designed to support all hair types every step of the way and encourage rotation with customized routines. Covering all categories including Scalp & Detox, Volume Boost, Smooth & Sleek, Repair Repair, Curl & Coil, Color Care, and Blonde Care, Freewill features 32 products that are ‘Mindful for Sally’. The program is a collection of products made with sustainability in mind, free of parabens, sulfates (SLS/SLES), and phthalates.
(Photo: Business Wire)
“Following the success of Nailboo and the rise of at-home beauty, it’s an exciting process to continue expanding in the beauty industry,” said Raz Romanesque, CEO and co-founder of Underlining, Freewill’s parent company. said. “We believe there is a demand for salon-quality products that give customers the freedom to customize their hair care routine to suit their hairstyle.We are thrilled to partner with Sally Beauty to develop Freewill. We are honored and can’t wait for you to join the hair cycle revolution.”
To help each individual find their ideal product or bundle, Freewill offers hair routine quizzes and consultations on its website. This quiz provides shoppers with personalized product recommendations based on their personal hair needs in easy-to-shop bundles. In addition, Freewill simplifies your hair cycle by providing guidance to adjust your hair care routine to suit changing seasons and environments, and hair care takes into account the dynamic nature of life and the unique beauty of each individual’s needs. It emphasizes that it must be cycled to reflect the
“At Sally Beauty, we know firsthand the importance of quality hair care that provides personalized and easy routines,” said Marian Herskowitz, group vice president of merchandising at Sally Beauty. “As hair cycling continues to grow in popularity, we are proud to be the exclusive distributor of such innovative products for all hair types and textures.”
Freewill’s collection, priced between $16.99 and $22.99, will be available for purchase directly at freewillhair.com starting August 1st, in-store exclusively at Sally Beauty stores, and online through Sally Beauty, Amazon, and the TikTok Shop. Become. These customizable solutions are available as bundles or individual items and are perfect for achieving long-term hair and scalp health.
For more information, visit Freewill’s website and Instagram.
About underlining
Underlining is a premium beauty and cosmetics company that develops innovative products across multiple beauty categories.
The company first entered the nail, makeup and skin care industry with its flagship brands Nailboo, HIDE and TatBrow, and recently expanded into hair care with Freewill. The leading brand gained over 1 million customers worldwide in its first two years. For more information, visit underlining.com and follow Freewill on Instagram, Facebook, TikTok, Nailboo on Instagram, Facebook, TikTok, Pinterest, X, HIDE on Instagram, Facebook, TikTok, TatBrow on Instagram, Facebook, TikTok, Pinterest Please. And X.
About Sally Beauty Holdings Co., Ltd.
Sally Beauty Holdings, Inc. (NYSE: SBH) is a leader in professional hair color, selling and distributing professional beauty supplies worldwide through its Sally Beauty Supply and Beauty Systems Group businesses. Sally Beauty Supply Store offers up to 7,000 products in hair color, hair care, nails and skin care through proprietary brands such as Ion®, Bondbar®, Strawberry Leopard®, Generic Value Products®, Inspired by Nature® and Silk Elements®. I am. We also have professional lines such as Wella®, Clairol®, OPI®, L’Oreal®, Wahl® and Babyliss Pro®. Beauty Systems Group stores, branded as CosmoProf® or Armstrong McCall® stores, and its external sales consultants sell specialty brands such as Paul Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell® and Joico. We sell up to 8,000 products. ®, Amika®, and Moroccannoil® are intended for use in salons and for resale by salons to retail consumers. For more information about Sally Beauty Holdings, Inc., please visit https://www.sallybeautyholdings.com/.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240801412515/en/
kylie ketzel
underline@solcomms.co
Source: Freewill
FAQ
When will Freewill products be available for purchase at Sally Beauty (SBH)?
Freewill products will be available for purchase starting August 1 in Sally Beauty stores, freewillhair.com, and online platforms including the Sally Beauty website, Amazon, and TikTok Shop.
What is the price range for Sally Beauty (SBH)’s Freewill hair care products?
Freewill hair care products range from $16.99 to $22.99 at Sally Beauty (SBH) and other retailers.
How many products are in the Freewill hair care range launched by Sally Beauty (SBH)?
Launched in partnership with Sally Beauty (SBH), the Freewill haircare line features 32 products across a variety of haircare categories.
What is unique about the Freewill hair care brand sold by Sally Beauty (SBH)?
Sold exclusively at Sally Beauty (SBH), Freewill offers customizable, salon-quality products designed for your hair cycle, including personalized hair routine quizzes and sustainable “Mindful At Sally” formulations. Equipped with:
