The shampoo struggle is real for those of us with curly hair. Whether you’re working with loose waves, corkscrew curls, coils, or kinky hair, you need a shampoo that cleanses gently without stripping your hair of its natural oils.
“We know all hair needs shampoo, but most people don’t realize curly hair has different needs than straight hair,” says Queen Adrienne Monroe, founder of Red Carpet Curls and the products expert at Curls on 5th. She says curly hair is more likely to be dry, with an increased risk of split ends and breakage.
The More You Know
While oil produced by the scalp (a.k.a. sebum) easily moisturizes straight hair, curls can block sebum’s travel down the strand.
“(Sebum helps to) naturally condition the hair and scalp to keep it healthy, moisturized, and thriving. The curlier you hair is, the slower the sebum will travel trying to get around each twirl of the curl pattern,” says Queen Adrienne Monroe, founder of Red Carpet Curls and the products expert at Curls on 5th.
To keep curls looking healthy, you’ll need to look for shampoos that are formulated with moisturizing, gentle cleansers and without sulfates, which Monroe says are too harsh and strong a clarifier for curly hair.
With this in mind, our PEOPLE Tested team researched 31 popular shampoos for curly hair and tested them out in the real world over six weeks to see which ones made a difference. The shampoos that helped us achieve our bounciest, shiniest, most defined curls earned a spot on this list.
PHOTO: Amazon
Our Ratings
Performance
5/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Curls were more hydrated and moisturized after just one wash
No sulfates, parabens, or artificial colors
Can be used on all hair textures
This lightweight, hyper-moisturizing shampoo lived up to its name from the very first wash, delivering an immediate rush of hydration to our parched curls. After the first shampoo, our tester immediately noticed a difference in how moisturized her hair was. The formula kept her hair feeling bouncy and never weighed down her strands.
Packed with frizz-fighting ingredients like hyaluronic acid and reparative squalane, a little of this shampoo goes a long way. We found that it lathers up nicely, and leaves a lightly floral scent that’s addictive. It washes out easily, and our tester loved that it never left a residue. Overall, our tester found that it worked so well that she could even cut down on the amount of leave-in product she applied after washing.
At the end of the testing period, her curls looked a lot smoother and less frizzy. Best of all, this shampoo is great for all types of curls and is suitable to use on hair that’s been treated with keratin, chemicals, and color.
Size: 9.2 ounces, 16.9 ounces | Key Ingredients: Hyaluronic acid, squalane | Sulfate-Free: Yes
PHOTO: People / Taylor Gilkison
PHOTO: People / Taylor Gilkison
PHOTO: Amazon
Our Ratings
Performance
5/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Hydrating formula smooths frizz and doesn’t weigh down fine strands
Moisturizing coconut oil made our tester’s hair softer after just one wash
Free of sulfates and other drying agents
Our tester found that this affordable shampoo made a difference in her fine, medium-tight curls after just one wash, noticing immediately softer curls. Hydrating coconut oil helped to lock in moisture without weighing down hair or stripping any natural oils, making this an excellent choice for our tester’s fine hair. She remarked that the shampoo’s scent was very pleasant and that it lingered lightly but was very subtle and fresh. The formula’s positive effects lasted for days after shampooing, and by the end of the testing period, her curls were noticeably more defined.
Size: 8.5 ounces | Key Ingredients: Coconut oil | Sulfate-Free: Yes
People / Nellah McGough
PHOTO: Kevin Murphy
Our Ratings
Performance
5/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Kakadu plum locks in moisture
Antioxidants revive hair’s natural glow
After a few washes, our tester’s frizz was noticeably tamed and her hair felt more hydrated
For soft and supple curls, our tester loved this hydrating shampoo from renowned celebrity hairstylist Kevin Murphy. After just a few washes, her locks looked healthy and vibrant. She praised the gentle cleansing effect of this shampoo, which creates a satisfying lather that spreads easily across the scalp and hair and removes dirt without stripping any healthy oils. Ingredients like kakadu plum, vitamin A, and shea butter smooth hair, boost elasticity, and hydrate damaged strands.
Our tester said it even boosted the efficacy of her styling products, making it easier to create defined curls from her naturally wavy hair with just a small amount of product.
Size: 1.4 ounces, 8.4 ounces, 15.5 ounces, 33.6 ounces | Key Ingredients: Kakadu plum, vitamin A, vitamin C, shea butter, evening primrose oil | Sulfate-Free: Yes
People / Dawn Turner
PHOTO: Sephora
Our Ratings
Performance
4.6/5
Cleansing Ability
5/5
Overall Results
4.6/5
Star Qualities
Gives a salon-quality wash, resulting in moisturized and refreshed hair
Aloe leaf juice removes dead skin buildup on the scalp to improve hair’s shine
Peppermint oil calms an itchy scalp while reducing flakiness
Our tester raved about how clean and refreshed her hair felt after every wash with this moisturizing shampoo made for curly and coily natural hair. The lightweight formula goes on almost like a curl cream, spreading easily along the scalp and strands without working into a lather. A trio of minty essential oils — wintergreen, spearmint, and peppermint — create a cooling sensation.
When it came to cleansing, this shampoo really got the job done. Our tester uses a variety of styling products including a curl cream, mousse, gel, and serum, and the lightweight formula of this shampoo left her hair feeling clean and soft without ever drying it out. While the cleansing formula works wonders for tackling buildup, we wish that it was a bit more nourishing — our tester found that her hair wasn’t noticeably any shinier or less frizzy at the end of the testing period.
Size: 3.3 ounces, 14 ounces | Key Ingredients: Aloe leaf juice, baobab oil, wintergreen oil, spearmint oil, peppermint oil | Sulfate-Free: Yes
PHOTO: People / Jennifer Maldonado
PHOTO: People / Jennifer Maldonado
PHOTO: Amazon
Our Ratings
Performance
4.4/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Curls were noticeably more defined and less frizzy after the testing period
Creamy formula lathers, spreads, and rinses out like a dream
Subtle floral scent enhances the overall wash experience.
Designed to target damage, split ends, and breakage, this reparative shampoo had our tester hooked for life by the end of the testing period. Her dense, thick mixture of curls and coils are more springy and maintain their definition longer since using this shampoo. The strengthening formula helps keep frizz, tangles, and damage at bay, making it perfect for anyone with dry, brittle hair or hair that is susceptible to breakage.
When it comes to applying the product, we loved the subtle floral scent and how easily the formula spreads throughout the hair. Our tester praised how well it rinsed out, noting that it never left her hair feeling sticky or soapy. While it’s a bit of a splurge, it’s worth every penny given how well it works.
Size: 16 ounces, 33.8 ounces | Key Ingredients: Algae extract, panthenol, biotin, rose oil | Sulfate-Free: Yes
PHOTO: Sephora
Our Ratings
Performance
5/5
Cleansing Ability
4.7/5
Overall Results
5/5
Star Qualities
Mixture of butters and oils work together to nourish hair while gently cleansing and reducing frizz
Curls were more defined and bouncier after the first wash
Our styling products worked better after using this shampoo
Whatever your curl pattern, definition is always desirable — and this magic bottle from Bumble & Bumble delivers time and again. We tested this formula on thick, curly hair that’s prone to frizz and noticed immediate results (which continued to improve over the testing period). Our tester said her curls were more defined after the first wash, and that her hair felt clean but not squeaky clean, noting that the hydrating formula left her natural oils intact.
This nourishing formula, which is enhanced with a blend of deeply hydrating avocado, coconut, and jojoba oils, as well as shea and cocoa butters, earned an almost perfect score across the board, thanks to its shine-boosting and frizz-reducing abilities. We also loved how well it lathered up and how quick and easy it was to rinse out. We only wish the standard size was larger — given our impressive results, we’d rather spring for the value size.
Size: 2 ounces, 8.5 ounces, 33.8 ounces | Key Ingredients: Avocado, coconut oil, jojoba oil, shea butter, cocoa butter | Sulfate-Free: Yes
PHOTO: People / Michelle Edelbaum
PHOTO: People / Michelle Edelbaum
PHOTO: Amazon
Our Ratings
Performance
4.6/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Coconut oil and honey work to hydrate hair and improve shine
Doesn’t weigh down even fine-textured hair, despite formula’s thick consistency
This decadently hydrating drugstore shampoo makes luxurious locks affordable for everyone. We tested this coconut oil-infused formula on fine, wavy hair, and found that it infused a healthy dose of moisture without weighing down strands. It revitalized and softened our tester’s tired locks and made it so that she could easily run her fingers through her newly defined curls. Our tester noticed an immediate difference in how well the rich formula tamed her frizz when air-drying, saying it was much better than using her regular shampoo.
The coconut honey scent lingers slightly, and fans of this shampoo either love or could live without the fragrance — our tester found it slightly off-putting but loved the shampoo so much that she felt it was easy to look past in favor of its efficacy.
Size: 13 ounces | Key Ingredients: Coconut oil, honey, citrus oil | Sulfate-Free: Yes
PHOTO: Ulta
Our Ratings
Performance
4.6/5
Cleansing Ability
4.4/5
Overall Results
4.7/5
Star Qualities
This gentle and hydrating formula protects your natural oils, so you can wash your hair more often
No sulfates, silicones, and other drying agents
We tested this Curlsmith formula on wavy, frizz-prone hair, and found that our locks were immediately more silky and smoother after one wash. The effects only got more noticeable with time: Our tester said her hair looked healthier, more shiny, and more voluminous after the testing period and that her frizz was noticeably calmed.
We loved the tropical mango and papaya scent, which was soft enough not to linger or overpower our other products. Our only frustration was that the formula didn’t lather easily, and we had to use a fair amount of product to spread it across our entire scalp. Ultimately, it was worth it, as our tester said her scalp felt more nourished after every wash and that it effectively removed dirt and product buildup.
Size: 12 ounces | Key Ingredients: Coconut butter, sunflower seed oil, squalane, argan oil | Sulfate-Free: Yes
PHOTO: People / Alexa Jade Frankelis
PHOTO: People / Alexa Jade Frankelis
PHOTO: Amazon
Our Ratings
Performance
4.4/5
Cleansing Ability
4.7/5
Overall Results
5/5
Star Qualities
Hair looked shinier and healthier than ever after just a few washes
Formula seals in moisture, helping to repair dry and damaged strands
SmartRelease Technology releases strengthening and protective ingredients throughout the day to keep hair soft and smooth
The Joico Moisture Recovery Shampoo gave our tester so many good hair days. The formula left her hair soft and moisturized, and her curls felt bouncier after the first few washes. What really stood out was the drastic impact the shampoo had on her split ends, which looked more pliable and less damaged after use.
The formula is packed with moisturizing sea kelp and jojoba oil, which instantly improve hair’s natural shine and boost elasticity. SmartRelease Technology injects a major dose of healing ingredients, like rosehip oil and keratin, to help repair and strengthen damaged hair while restoring the hydrolipidic barrier. Our tester loved how the formula saturated her hair with intensely replenishing moisture, but wished it was a bit more lightweight — she felt that it weighed down her curls slightly, so this would be too heavy for anyone with thin hair.
Size: 12 ounces | Key Ingredients: Sea kelp, jojoba oil, rosehip oil, arginine, keratin | Sulfate-Free: No
PHOTO: People / Kimberly Souza
PHOTO: People / Kimberly Souza
PHOTO: Amazon
Our Ratings
Performance
4.4/5
Cleansing Ability
4.7/5
Overall Results
5/5
This budget-friendly shampoo packs a serious punch when it comes to removing gunk and buildup from hair while still protecting the scalp’s natural oils. It’s formulated with phytic acid, which helps to soften and remove hard water minerals like calcium and magnesium from strands while preventing further buildup.
We love that our hair feels properly cleansed after every wash: Our tester raved that this shampoo lives up to its name, adding that it really cleansed her scalp and ends. There was no residue left over after rinsing out the shampoo, but our tester’s hair still felt hydrated and healthy. We loved the energizing mandarin-infused scent, which was subtle and never felt overpowering.
The Benefits of a Clarifying Shampoo
While many may prefer a more hydrating formula for regular use, Queen Adrienne Monroe recommends using a clarifying shampoo, like the Kinky-Curly Come Clean Shampoo, once a month. These formulas remove dirt and buildup from styling products, environmental pollutants, and hard water.
Size: 8 ounces | Key Ingredients: Phytic acid, mandarin orange extract, sea kelp | Sulfate-Free: Yes
PHOTO: Target
Our Ratings
Performance
4.6/5
Cleansing Ability
4/5
Overall Results
4.7/5
Star Qualities
Peachy, pineapple scent brings the vacation vibes to wash day
Curls immediately felt softer and bouncier and became noticeably shinier by the end of testing
While our tester usually avoids scented products, she said she adored the vibrant tropical vibes of this peachy pineapple-scented shampoo, which felt refreshing rather than overwhelming. The mango butter-backed formula is designed to lock in moisture along the strands and the scalp, helping to boost the hair’s natural luster and prevent hair from breaking.
Our tester noticed that her locks were bouncier after the first wash, and after several weeks her hair felt shinier and softer. Her curl definition was notably improved, which was a major win for a shampoo that comes at such a budget-friendly price. While it didn’t necessarily boost hydration along our tester’s dry, flaky scalp, she found that it still enhanced the texture and softness of her curls.
Size: 15.2 ounces | Key Ingredients: Mango butter, coconut oil | Sulfate-Free: Yes
PHOTO: People / Anna Popp
PHOTO: People / Anna Popp
PHOTO: Amazon
Our Ratings
Performance
4.6/5
Cleansing Ability
4.6/5
Overall Results
5/5
Star Qualities
Perfumed with Calabrian bergamot and jasmine, this is hands-down the best-smelling shampoo
Curls looked and felt deeply moisturized after the first wash and got shinier and silkier with time
We love the luxurious packaging
If you’re looking to turn your wash day routine into a self-care ritual, this luscious and creamy formula from Oribe is a dream. It’s incredibly moisturizing, delivering deep and instant hydration to parched locks. After testing the shampoo twice a week for several weeks, several people commented on how lustrous and shiny our tester’s hair looked. We tested this product on fine hair, and our tester found that she only needed a small amount of product to cleanse and hydrate her locks — anything more tended to leave her hair looking greasy by the next day.
The shampoo itself is formulated for thick and curly or coily hair, so those with thicker strands can likely get away with using a bit more, which our tester said was tempting, given the glorious scent. Oribe created its signature Côte d’Azur scent with one of the oldest French fragrance houses, and it features a glamorous, intoxicating blend of Calabrian bergamot, white butterfly jasmine, and sandalwood.
Size: 8.5 ounces | Key Ingredients: Amino acid complex, microemulsion smoothing system, Oribe signature complex | Sulfate-Free: Yes
PHOTO: Amazon
Our Ratings
Performance
4.6/5
Cleansing Ability
5/5
Overall Results
5/5
Star Qualities
Revitalized our tester’s dry scalp while gently cleansing away dirt, buildup, and dry flakes
Scalp and hair felt moisturized and bathed in hydration, but never weighed down
Jojoba oil, coconut oil, aloe leaf juice, and other nutrients make this an ultra-nourishing formula
After using Tracee Ellis Ross’ Pattern shampoo for six weeks, our tester found that her hair was markedly shinier, more hydrated, and less frizzy. The intensely nourishing formula is packed with softening jojoba and coconut oil, plus aloe leaf juice for an added boost of hydration. We were impressed with how luxurious the creamy lather was, and our tester noted that it washed out quickly and without leaving any residue. The bergamot, jasmine, and sandalwood scent mimics that of the Oribe shampoo, but for nearly half the price.
Those who have buildup from styling products will be glad to know this shampoo thoroughly strips it away, cleansing the scalp and hair while also depositing extra moisture. The product’s full effect came after several weeks of testing, leaving curls looking exceptionally bouncy. Even our tester’s brittle and split ends got a much-needed dose of hydration. This product acts as a regular shampoo, clarifying shampoo, and scalp oil all in one; it’s basically a one-stop-shop.
Size: 3 ounces, 9.8 ounces, 25 ounces | Key Ingredients: Aloe leaf juice, biotin, jojoba oil, coconut oil, honey | Sulfate-Free: No, but free of sodium lauryl sulfate and sodium laureth sulfate
PHOTO: Amazon
Our Ratings
Performance
3.9/5
Cleansing Ability
5/5
Overall Results
4.6/5
Star Qualities
Curls looked and felt softer and shinier after the first few washes
We loved the subtle fragrance of citrus, sandalwood, and coconut milk
Our tester loved the light citrus and floral scent of this shine-boosting shampoo. After just a few washes, she noticed that her curls were softer, smoother, and much easier to detangle — and the results only got better over the testing period. Her only lament was that the formula didn’t help tame her frizz.
We found that the formula was incredibly gentle and didn’t cause any irritation — it felt very cooling and soothing. While we wish that the standard 9.8-ounce size was larger, our tester found that the formula is incredibly generous, creating a rich lather with just a small amount of product every time. It’s enhanced with super-softening ingredients like aloe leaf juice, biotin, jojoba oil, and coconut oil, while honey helps to bring out hair’s natural radiance and shine.
Size: 3 ounces, 9.8 ounces, 25 ounces | Key Ingredients: Aloe leaf juice, biotin, jojoba oil, coconut oil, honey | Sulfate-Free: Yes
People / Samantha Saunion
PHOTO: Nordstrom
Our Ratings
Performance
5/5
Cleansing Ability
4.7/5
Overall Results
5/5
Star Qualities
Rice protein protects hair against solar damage and UV rays
Jojoba oil boosts hydration, shine, and softness
Gently cleanses without stripping hair of moisture or color
Color-treated hair is more susceptible to breaking, dryness, and damage, so it’s crucial to look for shampoo and other hair products that improve moisture and hydration. This rice protein-packed formula from Virtue is ideal for building back up damaged tresses while also softening them and locking in moisture. Our tester found that her curls looked more defined and that they were also more manageable to style after using this shampoo.
During the testing period, our tester dyed her hair red and orange and said the shampoo kept her strands smooth, shiny, and never brittle. The formula helped keep frizz in check, thanks to softening jojoba oil, and made her scalp feel lighter and free of buildup. Our tester also noted that her dyed hair loved how gently this formula cleansed her scalp and strands, as it made it easy to mix in her hair treatments and styling products after washing.
Size: 8 ounces | Key Ingredients: Jojoba oil, vegetable-derived polymer, rice protein, sunflower seed oil | Sulfate-Free: Yes
PHOTO: People / Chantia Murphy
PHOTO: People / Chantia Murphy
Other Shampoos for Curly Hair We Tried
Maui Moisture Curl Quench + Coconut Oil Shampoo: We loved the tropical scent of this hydrating shampoo, which was easy to work into a rich, thick lather and left our tester’s hair looking nice and shiny after every wash. Our tester found that it cleansed her scalp and strands effectively without stripping any oils or leaving any residue, but ultimately there were no other standout benefits compared to the others we tested.
Superzero Deep Moisture and Anti-Frizz Shampoo Bar for Curly, Coily & Extremely Frizzy Hair: This concentrated shampoo bar is packed with hydrating and strengthening ingredients, from frizz-fighting hemisqualane to moisturizing shea butter. Our fine-haired tester loved the lightweight formula and sustainable packaging (or rather, lack of packaging altogether) and noted that it easily cleansed her hair of waxy styling products without drying out her scalp. However, she found that her curls remained frizzy after using this for several weeks and that it didn’t smooth them out as much as she’d hoped.
People / Jill Cruchelow
What to Know About Shampoo for Curly Hair
Hydrating Ingredients
Curly hair is more prone to drying and breakage, given how much longer it takes our hair’s natural sebum to travel down our spiraled strands. As a result, “curly hair needs products that contain more moisture,” says Monroe. Look for products with ingredients that infuse and seal in moisture, like nourishing coconut oil or shea butter, but that won’t weigh down your curls. Lightweight but ultra-hydrating shampoos like our top pick, Amika Hydro Rush Intense Moisture Shampoo, boast hyaluronic acid, a humectant that helps hair lock in moisture for longer. Gloss treatments are also an option if hair is dull, dry, or frizzy.
Sulfates
Opting for a sulfate-free shampoo is a small change that “makes a huge difference in the overall health of your hair,” says Monroe. “Most shampoos on the market contain sulfates, which are cheap for companies to manufacture but cause chaos on the hair,” she explains.
Sulfates, which are responsible for the sudsy lather we tend to associate with cleansing our hair, are typically too harsh a clarifying agent for curly hair — they’re designed to strip away dirt and buildup but often take away too much of your natural moisture.
Why Avoid Sulfates?
“They remove everything from the hair, including silicones and your natural sebum. These types of cleansers are too strong for vulnerable and dry curls. If the curls are already dry you will remove any remaining moisture, leaving hair susceptible to split ends and breakage.”—Queen Adrienne Monroe
Looking for sulfate-free shampoos is key to maintaining hair’s natural moisture and infusing the much-needed hydration that curls crave. “Sulfate-free shampoos contain gentler surfactants and more moisturizing ingredients, like emollients, to add moisture and shine to the hair while gently cleansing it,” says Monroe. All of the products included on this list are free of sulfates, as well as other drying agents.
People / Kimberly Souza
Behind the Scenes
Over the course of six weeks, our PEOPLE Tested team researched and tested 31 shampoos for curly hair from some of the most trusted brands on the market. We evaluated each and every product against four testing attributes:
Application: After receiving each shampoo, we thoroughly wet our hair and worked a quarter-sized amount of product into a lather before applying it to our scalp and strands.Consistency: We carefully examined the shampoo’s consistency, how well it lathered and spread, if there was any noticeable scent, how easily it washed out, and if our hair felt thoroughly cleansed afterward.Hair Changes: We also took note of any changes in our hair throughout the testing period, from enhanced curl definition to reduced frizz and breakage.Overall Value: After our testing period, we rated each product on a scale of one to five (with five performing the highest), while keeping the price in mind. The products that earned the best average scores and were recommended most highly by our testers for their moisturizing and gentle-cleansing properties made this list and earned the PEOPLE Tested seal of approval.
Frequently Asked Questions
What is the best type of shampoo for curly hair?
When it comes to picking the right formula for curl-friendly shampoo, Monroe says it’s simple: “Hands down, go with sulfate-free.” She continues, “By removing harmful sulfates from your routine, you allow your hair to retain moisture for longer periods of time.”
“If you are shampooing weekly, go for a more moisturizing sulfate-free shampoo because they will contain much gentler surfactants,” she says. She suggests looking for ingredients like Sodium Cocoyl Isethionate, “which is a gentle surfactant made from the fatty acids of coconut oil,” she explains. It’s one of the key ingredients in L’Oreal Paris EverCurl Sulfate Free Shampoo for Curly Hair, which is one of the most budget-friendly options on our list.
For those with a tighter curl pattern or thick, coarse locks, Monroe suggests co-washing, which means using conditioner to wash your hair instead of shampoo. “Co-washing offers the most moisture of all shampoo types,” she says, noting that it may be too heavy for those with fine hair.
What is the best shampoo for fine curly hair?
The biggest challenge for fine hair is “finding the right light moisture for the hair without weighing it down,” says Monroe. “Think of hair like a tube that can hold water or moisture. Thick, coarse hair has an extra layer of the hair providing more room to store moisture, while fine hair does not,” she explains. As a result, fine hair requires gentle but effective cleansing “to keep the hair light and free from buildup.”
She recommends using a sulfate-free clarifying shampoo twice per month to prevent buildup — her go-to is Inahsi Naturals Soothing Mint Gentle Cleansing Shampoo.
How often should curly hair be washed?
Curly hair should be washed weekly, suggests Monroe — but your individual curl pattern and activity level will determine how often you should wash your hair. “Cleansing is different for everyone, and should be based on how your hair and scalp feels,” she explains.
Those with an oily scalp may need to wash two or three times a week, she says. If you’re just starting on your natural hair journey, she suggests washing your hair once a week. “As you transition, your scalp transitions as well. If you straightened your hair for years your scalp may have gotten used to producing more oil and now has to learn to reprogram itself,” she tells PEOPLE.
For those who need to wash their hair more frequently, she recommends co-washing or using a gentle moisturizing shampoo; our top pick, Amika Hydro Rush Intense Moisture Shampoo, is nourishing and gentle enough to use multiple times a week.
Why Trust PEOPLE?
Sophie Dodd is a PEOPLE contributor who has been writing for PEOPLE.com since 2018. She has very curly hair and has spent over a decade trying out various curl products, including Bumble & Bumble, Briogeo, and others included on this list. She carefully examined our PEOPLE Tested team’s results and researched each recommended product to narrow down this list of the top shampoos for curly hair. Sophie also received expert insight from Queen Adrienne Monroe, founder of Red Carpet Curls and products expert at Curls on 5th, on what to look for — and what to avoid — in shampoos for curly hair.
What is PEOPLE Tested?
We created the PEOPLE Tested seal of approval to help you find the very best products for your life. We use our unique methodology to test products in three labs across the country and with our network of home testers to determine their effectiveness, durability, ease of use, and so much more. Based on the results, we rate and recommend products so you can find the right one for your needs.
But we don’t stop there: We also regularly re-review the categories in which we’ve awarded the PEOPLE Tested seal of approval — because the best product of today might not be the best of tomorrow. And by the way, companies can never buy our recommendation: Their products must earn it, fair and square.
In short, PEOPLE Tested provides recommendations you can trust — every day, every purchase.
