NEW YORK , July 31, 2024 /PRNewswire/ — Introducing Blake Brown: Inspired by Blake Lively’s personal shampoos, masks, and styling products for healthy, nourished, and strong hair. A new hair care brand created. Created in partnership with Give Back Beauty, Blake Brown is an innovative approach to caring for your hair with every wash.
Photo credit: Guy Alok Photo credit: Guy Alok
“Blake Brown has been a labor of love for over seven years,” said Blake Lively, founder of Blake Brown. “I decided to bottle a premium, salon-quality hair care line that is cleaner, cruelty-free, easier, tastier, more sustainable, and more accessible than anything I’ve ever seen. Performance was paramount. That’s why it took us so long to bring this product to you. We couldn’t be more proud to partner with Target, an accessible chain. I can’t wait to try it in stores on August 4th!”
Blake Brown is taking a unique approach to the category with eight hair care products at launch. The product philosophy is built on a system that alternates strengthening and nourishing formulas to provide what healthy hair needs most: the right balance of strength and moisture. Although there are eight products including shampoos, masks, stylers, and mousses, it’s great that the brand doesn’t include traditional conditioners in its lineup, instead selling nourishing and fortifying masks that can easily be incorporated into any shower. It is worth noting.
“It was an honor for me and my team to work with Blake Lively to bring Blake Brown’s vision to life. Together we created something unique and wonderful.” Give Back・Beauty founder Corrado Blondie says: “We are excited to form a joint venture with Blake Lively that combines Give Back Beauty’s premier expertise in the beauty industry with Blake’s unwavering dedication and insightful approach to developing this brand. Blake’s drive, purpose, and instincts in doing this were unparalleled.” – From her meticulously crafted formulas to her exquisite scent, Blake calls it her hands, or her hair. and had clear instructions on how they wanted the brand to look, feel and smell. Blake Brown’s work reflects Blake’s personal touch and commitment to excellence. ”
For Lively, the product’s scent profile was of paramount importance. Each scent is inspired by Blake’s personal favorites, completing a multi-sensory journey into the brand. Developed by best-in-class master perfumers, all products and their fragrances can be layered or used separately to leave a lasting impression on your hair.
All Blake Brown products are formulated with clean ingredients to nourish, strengthen, and style hair, are vegan, cruelty-free, and utilize recycled materials to minimize waste. I’m suppressing it.
Blake Brown will retail exclusively at Target and Target.com beginning August 4, 2024, with prices ranging from $18.99 to $24.99.
“At Target, we’re committed to delivering innovation and value that gives consumers exactly what they want. That’s why we’re excited for shoppers to experience our latest exclusive partnership with Blake Lively. I can’t wait,” Target’s Rick Gomez said. Chief Commercial Officer. “Blake Brown continues to offer amazing, premium products at affordable prices that make it easy to get the hair you love. We are thrilled that Target will be the brand’s exclusive retail partner. is excited.”
Links: Blake Brown at TARGET or www.blakebrownbeauty.com
About Blake Brown:
Blake Brown is a new hair care line that combines Blake Lively’s own personal formula into several effective and easy-to-use products, carefully formulated with top experts for over seven years. A simple and innovative approach to hair care involves alternating strengthening and nourishing systems to give your hair everything it needs and nothing it doesn’t.
About Give Back Beauty:
Give Back Beauty is a global beauty group engaged in the creation, manufacturing, marketing and distribution of fashion, lifestyle and talent-based beauty brands across fragrance, skin care, makeup, hair care and body care categories. GBB operates in more than 130 countries, has 500 employees in 14 locations, and has grown sales six times over three years, making it a top and fastest-growing beauty company. GBB cultivates well-known brands such as Florence by Mills and holds licenses for brands such as Tommy Hilfiger, Chopard, Elie Saab, Philipp Plein, Zegna and Mercedes-Benz. Through joint ventures and other hybrid and evolutionary business models, the Group also serves as a strategic and distribution partner for leading perfume and beauty brands such as Dolce & Gabbana and Billie Eilish. (GivebackBeauty.com)
Source: Blake Brown
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